TORONTO -- A&W Food Services of Canada Inc.―Canada's original and fastest growing quick service burger chain, with over $1 billion in annual sales―is adding all-day breakfast to its menu. All-day breakfast joins the all-day burgers A&W already serves at its restaurants, and will feature A&W's handheld Bacon & Egger®, Sausage & Egger®, Cheese & Egger® breakfast sandwiches and its Breakfast Wrap. All-day breakfast will be launching at A&W restaurants starting February 27, 2017.
Also read, A&W is trying to target urban millennials with new strategy. "We take pride in listening to our guests at A&W," says Susan Senecal, President and Chief Operating Officer, A&W. "We found that our guests were beginning to ask us to serve breakfast in the afternoon, and we decided to try it out at 40 A&W restaurants as a test in early 2016. The response was tremendous, particularly from millennials, and we know that breakfast is something Canadians don't limit to just the morning. We're thrilled that our guests will soon be able to enjoy all-day breakfast coast-to-coast." Simple Ingredients for a Great-Tasting Breakfast A&W's serves fresh eggs from hens that are fed a diet without animal by-products and are raised without the use of antibiotics, and bacon and sausage from pork that is raised without antibiotics. All of A&W's eggs, sausages and bacon are farmed in Canada, and are cooked fresh throughout the day. Looking for the perfect complement to your meal? A&W will also serve freshly brewed organic, Fair Trade, Van Houtte coffee and its famous, golden-brown hashbrowns as a part of its all-day breakfast menu. SOURCE A&W Food Services of Canada Inc.
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