Building Block Associates

  • Home
  • Products & Solutions
    • View Supplies
    • What's In Season
    • Manage Mie Foodservice Manager
    • Foodservice Webinars
    • Become A Member
  • Online Store
  • Social Chat Blog
    • Foodservices News
  • Contact Us
  • Careers
  • Home
  • Products & Solutions
    • View Supplies
    • What's In Season
    • Manage Mie Foodservice Manager
    • Foodservice Webinars
    • Become A Member
  • Online Store
  • Social Chat Blog
    • Foodservices News
  • Contact Us
  • Careers

Corby Spirit and Wine extends partnership with TTC until 2019 to provide free, safe New Year's Eve rides

12/2/2015

0 Comments

 
Picture
"Corby Spirit and Wine logo. (CNW Group/Corby Spirit and Wine Communications)".
This New Year's Eve, Corby Spirit and Wine has your transportation covered. The company announced today it is extending its Corby Safe Rides partnership with the Toronto Transit Commission (TTC) for an additional three years into 2019. Originally announced in 2013, the partnership provides Torontonians with free TTC rides on New Year's Eve in support of responsible consumption and safe transportation options on one of the busiest nights of the year. Once again this year, the #CorbySafeRides campaign will kick-off complimentary, extended service beginning at 7p.m. on Thursday, December 31, 2015 until 7a.m. Friday, January 1, 2016.

"We're thrilled to extend our #CorbySafeRides program with the TTC for another three years to support this important initiative," said Patrick O'Driscoll, President and CEO of Corby Spirit and Wine. "They have become a true partner for us in our efforts to raise awareness against drinking and driving.  If you'll be ringing in the New Year by raising a glass, then put down your car keys – your safe ride is on us."


"Thank you to Corby Spirit and Wine for continuing to partner with the TTC until 2019. ‎New Year's Eve is one of our busiest nights, and this important partnership allows our riders to have a free and safe ride to and from their celebrations," said TTC Chair Josh Colle.

"Every New Year's Eve the TTC connects hundreds of thousands of people with great events in Toronto," said TTC Deputy CEO and Chief Customer Officer, Chris Upfold. "We are delighted to renew our partnership with Corby Spirit and Wine for an additional three years. Because of this partnership, our customers can make the right choice on New Year's Eve – that is to ride free and ride safe."

As part of this year's #CorbySafeRides initiative, Corby is also encouraging the public to take a pledge not to drink and drive on New Year's Eve (and of course, all year round!). Those who join in this commitment will be entered in a contest for the chance to win a year of free TTC passes. Riders can take the pledge with their smartphones by using the Shazam app to scan specially-marked #CorbySafeRides posters appearing in above-ground service (buses and streetcars), or on token boxes attached to bottles of J.P. Wiser's whisky, Polar Ice vodka and Kahlúa liqueur available at 65 LCBO stores across Toronto. The 11,000 complimentary tokens attached to bottles provide another free, safe ride to Torontonians over the 2015 holiday season. Torontonians can also pledge by visiting corby.ca/pledge.

"Last year, in partnership with the TTC, Corby helped more than 225,000 Torontonians get to and from their New Year's Eve events safely through #CorbySafeRides," said Amandine Robin, Director of Communications, Public Relations and Corporate Social Responsibility, Corby Spirit and Wine. "As one of Canada's leading marketers and distributors of spirits and wines, we're committed to educating Canadians on responsible alcohol consumption not just over the holidays, but during any party occasion. This year's responsible drinking pledge will hopefully inspire audiences across the country to put this into practice and take action."

Late-evening service will continue until 4 a.m. on all routes currently operating Monday through Friday evening service. The last subway trains and bus routes are as follows:

  • Line 1: last trains leave Union Station at 3:30 a.m.
  • Line 2: last trains leave Bloor-Yonge at 3:37 a.m.
  • Line 3: last trains leave Kennedy Station at 4:07 a.m.
  • Line 4: last trains leave Sheppard-Yonge Station at 3:58 a.m.
  • Blue Night Network (overnight bus service) will operate until 9a.m. when subway service resumes
For more information about #CorbySafeRides and to take the responsible consumption pledge for a chance to win free TTC metro passes for one year, visit: Corby.ca/pledge.
For the latest #CorbySafeRides news, follow Corby on Twitter and Instagram @CorbySW.

About Corby
Corby Spirit and Wine Limited is a leading Canadian marketer and distributor of spirits and imported wines. Corby's portfolio of owned-brands includes some of the most renowned brands in Canada, including J.P. Wiser's®, Lot 40®, and Pike Creek® Canadian whiskies as well as Lamb's® rum, Polar Ice® vodka and McGuinness® and Criollo® liqueurs. Through its affiliation with Pernod Ricard S.A., a global leader in the spirits and wine industry, Corby also represents leading international brands such as ABSOLUT® vodka, Chivas Regal®, The Glenlivet® and Ballantine's® Scotch whiskies, Jameson® Irish whiskey, Beefeater® gin, Malibu® rum, Kahlúa® liqueur, Mumm® champagne, and Jacob's Creek®, Wyndham Estate®, Stoneleigh®, Campo Viejo®, Graffigna® and Kenwood® wines.

In 2015, Corby was named one of the 50 Best Workplaces in Canada by The Great Place to Work® Institute Canada for the fourth consecutive year, and was also listed among Greater Toronto's Top 100 Employers. Corby is a publicly traded company based in Toronto, Ontario, and listed on the Toronto Stock Exchange under the trading symbols CSW.A and CSW.B. For further information, please visit our website or follow us on LinkedIn, Twitter (@CorbySW), and Instagram (@CorbySW).

SOURCE Corby Spirit and Wine Communications
0 Comments



Leave a Reply.

    Go to blog
    Advertisement

    RSS Feed

    News & Updates

    Stay informed with the latest news around foodservice, agriculture and other related food news.

    Do you Enjoy our E-news & Updates?
    Get our foodservice E-news, blogs and LTO's sent to your inbox, SUBSCRIBE HERE.

    Advertisement Opportunities 
    To get your foodservice business in our daily e-news, here.

    Archives

    March 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015

    Categories

    All
    Agriculture And Food Safety
    All Day Breakfast Menu
    Beans Benefits
    Beverage Company
    Building Construction
    Candy Company
    Carbonated Drinks
    Chicken Farm
    Dairy Production
    Fast Food
    Fast Food Chains
    Food Prices
    Generation Z
    Genetically Modified Organisms
    Gluten Free
    Grocery Retailer
    Healthy Meals For Kids
    Imported Foods
    Imported Foods From Other Countries
    Liquor Licence
    Milk Industry
    Milliennials
    National Food Holidays
    Nut Allergies
    Organic & Natural
    Processed Foods
    Produce Industry
    Restaurant
    Restaurant Management
    Restaurant Ordering System
    Restaurateurs
    Seafood
    Sustainable Resources
    Sweet Snacks
    Sweet Tasting Desserts
    Tree Nuts
    Value Menu Offering
    Ways To Reduce Food Waste

    Picture
    Advertisement
    Picture
Powered by Create your own unique website with customizable templates.