A Three Point Focus
By Dwayne Reno
Foodservice operators have a lot to think about when it comes to operating their restaurant, bar or cafe.
With each day presents a new challenges, very quickly you can find yourself forgetting to implement your marketing plans or continuing to use outdated ideas that are not working. I always find that having a three point focus can help to paint a clear picture of what marketing strategies are working and not working.
What is a three point focus?
Three point focus is focusing on three ideas that will help your restaurant, bar or café increase cheque averages, frequency of visits and new trails. Having a three point focus makes it easy to spot what is working for you and what parts of your marketing requires updating. With the holiday season fast approaching and the weather still relatively mild, here are some three point focus suggestions to help drive foot traffic to your restaurant, bar or café.
Increase cheque averages
Increase frequency of visits
Increase new trials
Until next time your customers want to know why they should spend money at your restaurant bar or cafe. So give them the goods!
Need inspiration? Checkout some of our services.
Dwayne Reno CEO & Founder
Social Chat Blog
Once a month, Building Block Associates serves up some food for thought with our foodservice Social Chat Blog.