DALLAS -- Known as America's Sports Restaurant, it's only fitting that Boston's Pizza Restaurant & Sports Bar (Boston's) is giving its fans something else to cheer about. Starting September 3rd, Boston's launched its 'Appy Hour', which offers guest smaller bites packed with big flavor!
Also read, Canadian Casual Dining Brand Debuts New Appetizers Just in Time for Football Season. Every Monday-Friday through, Boston's will be plating up its new, delicious appetizers – perfectly portioned in half sizes. With choices ranging from fan favorites like Cactus Cut Potatoes to the brand's famous wings, Boston's guests can indulge their cravings with a variety of new, smaller menu items which allow groups of guests to enjoy a wide variety of appetizers in small tapas-style portions. Answering the call for what fans crave this season, Boston's has trimmed the following favorites into half-portions:
In addition to the above, Appy Hour offerings also include:
"We didn't invent small plates, but we've elevated them," said Katie Borger, Senior Director of Marketing for Boston's. "By introducing some of our most delicious, signature items and some of our new Starters all in half portions, we're asking guests to branch out of their comfort zone and sample some of what we're so proud of without breaking the bank or ruining their dinner appetites. We're complementing our restaurants' local Happy Hour drink offerings with the small plates menu with great value, starting at just $3!" In addition to its Appy Hour offering, this fall Boston's is also launching its NFL Season Pass which awards guests who spend a minimum of $10 with a credit for visiting Boston's on NFL Sundays. The more credits a guest earns, the bigger the Super Bowl reward will be on February 3, 2019. Capitalizing on the notion that no tailgate is complete without a great atmosphere and amazing food, Boston's is also offering guests 50 percent off its signature Team Platter from 11-12 each Sunday before kickoff. Boston's Pizza Restaurant and Sports Bar's U.S. operations are based in Dallas, and currently has 23 locations in 16 states. The company's sister brand, Boston Pizza, has over 400 locations throughout Canada and is widely- recognized as the No. 1 casual dining brand in the country. SOURCE Boston's Pizza Restaurant & Sports Bar
1 Comment
12/25/2023 05:12:03 am
Thanks for discussing Boston's Pizza pairing happy hour with small plates. How do you think this strategy influences group dining experiences, and what other businesses could benefit from a similar approach?
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