CEO pledges to make Chipotle ‘safest place to eat’

Boston College increased the number of students who have reported feeling ill after a group of them ate at Chipotle from 120, to 141. The school said that 12 of those students did not eat at the restaurant. ANDREW CABALLERO-REYNOLDS / AFP/GETTY IMAGES FILE PHOTO

Chipotle founder and co-CEO Steve Ells says he is “deeply sorry” about the customers who were sickened after eating at the chain in recent weeks.

“I'm sorry for the people who got sick. They're having a tough time and I feel terrible about that,” Ells said in an interview on NBC's Today show.

Ells repeated the company's pledge to tighten food safety procedures to ensure such incidents do not happen again.

"The procedures we're putting in place today are so above industry norms that we are going to be the safest place to eat," he said.

On the same day, Boston College increased the number of students who have reported feeling ill after a group of them ate at Chipotle from 120, to 141. The school said that 12 of those students did not eat at the restaurant.

Norovirus can be transmitted by eating contaminated food, or by touching infected surfaces, then putting your fingers in your mouth.

Sales at Chipotle Mexican Grill Inc. have been slammed by high-profile food scares in recent weeks. The Centers for Disease Control and Prevention has said that at least 52 people in nine states have been sickened in an E. coli outbreak, with 47 of them having eaten at Chipotle. The most recent case happened Nov. 13.

No incidents have been reported at Chipotle restaurants in Canada, which include seven in Toronto, one in Mississauga, one in Vaughan and one in Vancouver. The company says Canadian outlets get product from local suppliers rather than the U.S.

“No connections to any restaurants in Canada at all,” Arnold said in an e-mail to The Star’s Lisa Wright. The ingredient that sickened people in the U.S. has not been identified. But Chipotle says whatever the likely culprit was is out of its restaurants. The company has noted the exposure period for the outbreak appears to have passed.

This week students from Boston College, including members of the men's basketball team, reported feeling sick after eating at the chain this past weekend. Chipotle temporarily closed a restaurant where the students said they ate and says it believes the illnesses are an isolated case of norovirus separate from the E. coli outbreak.

Public health officials also said norovirus was found at the restaurant, and that “the clear expectation is that the illness on campus is limited to the norovirus.”

Officials said an employee at the restaurant was sick during a shift last week and may have caused the outbreak of norovirus, which is very contagious and causes nausea, vomiting and diarrhea. Chipotle says it offers employees paid sick days and that the employee in question would have been eligible for the benefit.

Chris Arnold, a Chipotle spokesman, also said an employee coming in sick was in violation of the company's policies. Before reopening the restaurant in Boston, Arnold said all the employees are being tested for norovirus, and that they will not return to work until they are cleared.

In its annual report, Chipotle has noted it may be at a higher risk for outbreaks of food-borne illnesses because of its “fresh produce and meats rather than frozen, and our reliance on employees cooking with traditional methods rather than automation.”

However, the illnesses have led to a top-down review of safety practices at Chipotle, Ells said.
Health experts brought in by Chipotle believe, Ells said, that changes enacted after the outbreak “will put us 10 to 15 years ahead of industry norms, and I believe this will be the safest restaurant to eat at.

Company shares, which have been pummeled since the outbreak, rebounded sharply after Ells' interview, jumping almost 7 per cent.

Source The Associated Press