Launch of the @IGAQC mobile app - Get more from your online and in-store experience

An e-commerce pioneer in Quebec and the first banner to offer online shopping back in 1996, IGA is proud to present its new mobile app today. The app is designed for today's consumer who is short on time and wants simple, convenient, user-friendly tools to help them plan their groceries more efficiently and eat better. Free to download and compatible with Android and iOS platforms, it provides consumers with inspiration and help with planning their meals and shopping for groceries in a snap, thanks to multiple features:

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Shopping lists

• Make shopping lists from a choice of close to 30,000 products available in store
• Arrangement of items in the same order they're found in the grocery aisles
• Lists can be texted and emailed

Scan

• Scan a product's bar code to add it directly to a shopping list

Online grocery

• The ability to order groceries from anywhere is at your fingertips
• Choice between in-store pick-up or delivery to your home or workplace at a selected time

Recipes

• Inspiration for planning weekly menus
• Add recipe ingredients to a shopping list

Flyer and customization

• Read the weekly flyer
• Customized product and promotion suggestions based on past purchases

Geolocation

• Locate the closest store to where you are

Quote:
"The IGA mobile app is an additional step in the development of our digital offering; it's a veritable extension of and a complement to the in-store experience," explains  Alain Dumas, Senior Director of Public Affairs and Digital Strategy at Sobeys Québec. "Our team has worked countless hours and we are proud to have called upon Mirego, an innovative Quebec company, to support us in this ambitious project."

So, by virtue of its simplicity, convenience, and offers, the app fits naturally with Sobeys Québec's Joy of Eating Better movement that aims to help the greatest number of people possible from Quebec and New Brunswick to cook differently and more often, discover local and international flavours, eat healthier, and make responsible choices.

SOURCE IGA