Maple Leaf Foods (MFI:TSX) today launched a formal Animal Care Commitment that articulates the principles, goals and actions the Company is taking to become a leader in animal care.
"As the largest meat protein company in Canada, we hold ourselves to a high standard of animal care," said Michael McCain, President and CEO.
"This requires building a strong culture of animal wellbeing, advancing continuous improvement within Maple Leaf and across the industry, and holding ourselves accountable for performance and progress. We will provide the necessary organizational focus and resources, with a steadfast commitment to advancing the humane and science-based treatment of animals."
Maple Leaf Foods will enhance animal wellness practices in a manner consistent with the Five Freedoms, the most widely accepted global standard for responsible animal care. They include: freedom from hunger or thirst; freedom from discomfort; freedom from pain, injury or disease; freedom to express normal behaviours; and freedom from fear and distress. These will be advanced through the following four pillars of its Animal Care program:
Maple Leaf will advance these commitments through action, including the following initiatives, which will be further expanded through completion of the Company's Animal Care Strategy:
Further information on the Company's animal care program, goals and initiatives are available at http://www.mapleleafsustainability.ca/#!scene=5&page=treating-animals-well
Maple Leaf Foods Inc. is a leading Canadian consumer protein company, making high quality, innovative products under national brands including Maple Leaf®, Maple Leaf Prime®, Maple Leaf Natural Selections®, Schneiders®, Schneiders Country Naturals® and Mina™. The Company employs approximately 12,000 people across Canada and exports to global markets, including the U.S. and Asia. The Company is headquartered in Mississauga, Ontario and its shares trade on the Toronto Stock Exchange (MFI).
SOURCE Maple Leaf Foods Inc.
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