Yum China Reinforces Commitment to Sustainability with the Launch of New Initiatives
Yum China is the first restaurant company in China to get the ISCC (International Sustainability and Carbon Certification) certification for its used cooking oil that will be converted into sustainable biodiesel. The Company has also successfully rolled out its in-house developed reusable serving baskets in over 6,000 KFC restaurants across China. Image: Yum China Holdings, Inc.
SHANGHAI -- Yum China Holdings, Inc. announced on May 13, 2019 that it is the first restaurant company in China to get the ISCC (International Sustainability and Carbon Certification) certification for its used cooking oil that will be converted into sustainable biodiesel following a successful pilot project in Chengdu. At the same time, the Company has successfully rolled out its in-house developed reusable serving baskets in over 6,000 KFC restaurants across China.
Also read, Yum China Opens Innovation Center in Shanghai, China.
"We are very proud to be the first restaurant company in China to supply its ISCC Certified used cooking oil as a sustainable feedstock for biodiesel production," said Joey Wat, CEO of Yum China. "The pilot biodiesel conversion project and the introduction of the reusable serving baskets in our KFC restaurants underlines our commitment to improving sustainability throughout our value chain, while making a greater positive impact on society and the environment. We will continue to leverage our strengths and scale to play a greater role in helping build a sustainable future for our planet and we will encourage our people, our partners, the communities we operate in, as well as the millions of customers we serve, to contribute as well. Guided by our principles of "reduce, reuse, recycle, and replace", we strive to explore innovative opportunities and leverage new technologies to build sustainable and environmentally friendly restaurants."
Yum China launched its first biodiesel conversion pilot project in Chengdu in October 2018 to ensure that all used cooking oil at Company-owned KFC restaurants in the city is successfully converted into biodiesel. In accordance with the ISCC certification process, Yum China has established a comprehensive data recording and tracking system with local partners covering those KFC restaurants, waste collection companies, used oil storage sites and biodiesel plants. The system records information concerning used oil at every stage of the conversion process. In the future, Yum China plans to selectively roll out the biodiesel conversion initiative nationwide.
As one of Yum China's sustainable packaging initiatives, the KFC reusable serving basket is designed to reduce and replace the use of disposable paper packaging without compromising customers' in-store dining experience. The reusable serving basket has already replaced over 10 types of disposable paper packaging for fries, chicken products and snacks.
After initial testing in October 2018, the reusable serving basket was introduced in over 6000 KFC restaurants nationwide in February 2019. As a result, KFC restaurants across the country are expected to save more than 2,000 tons of paper per year and the total amount of waste in restaurants is expected to be reduced on average by approximately 20%.
These pioneering new initiatives, among others, are contributing to Yum China's overarching sustainability strategy to Create A Responsible Ecosystem (CARE) with a focus on building sustainable restaurants, improving sustainability across the entire supply chain and promoting sustainability in communities. The Company has integrated sustainability with its long-term business growth strategy "Sustainable Platform for Growth" and will continuously leverage its strengths to provide customers with safe and nutritious food in a way that is economically, socially and environmentally sustainable. Yum China has also created a roadmap of commitments to implement this strategy, which clearly defines the objective and goals for critical environmental and social focus areas.
SOURCE Yum China Holdings, Inc.
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